Evaluation Question 4

Evaluation Question 3

Evaluation Question 2

Evaluation Question 1

Ancillary Products

These are the ancillary products for our media production, we had a number of difficulties when making them. Firstly, we had to retake the pictures for the products because they were deleted off the camera which we used, this was a problem because we had to keep everything the same such as the main protagonists costume. Due to this problem we also had to change front cover for the digipack and the poster, in the original picture the protagonist had his hands up to the sky but because of a recent weather change the synergy would be different between the ancillary products and the video. Secondly, we had to change the inside cover for the digipack because when taking the pictures we couldn't get the angle we wanted, we decided to have a close up shot of the two protagonists in the music video standing face to face to link the video to the digipack.

To make these products we used a combination of computer programs, we used Microsoft word, coral draw and paint. We couldn't  do everything we wanted on one program so we used a number of different ones to get what we wanted. We looked at the research we did on posters and digipacks and decided to add some conventions to our products that are normally used, such as the song titles down the back of the digipack, a barcode, website, star rating, company logos etc.

This is the original design for the digipack, you can see here the changes that we made to the final design.

Final Production Piece

Technical Difficulties

We have had a problem with the music video, there is a problem with the song. The music video is completed but we can't the song to play with the video, we will upload our production as soon as we have corrected the issue.

Final Cut

In the production there is a shot where we layered the shot of the two protagonists arguing on top of a shot of Oh Me Oh My showing up in writing on the white board, this was quite difficult to because we ha to use a program on the Mac called Final Cut but we didn't have it on the Mac we were using. We had to transfer the footage onto the other Mac to use the program, we also had problems using the program because we hadn't used it before. After a lot of experimenting and figuring out how it worked we managed to do it.

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So far....

We have filmed most of the shots for our production, there are a few shots we are having difficulties filming due to the location and having to travel there when all members of the group are free. We still have shots to film with the female protagonist, because she is not in our group we have to film when she is free which isn't very convenient. We have been editing the footage as we go along so once we have filmed everything we shouldn't have to much editing to do. Another thing we have to do is layer are shot in the video, for this we need to use a program on another apple mac, this could take some time.

Editing

Once we had finally done all of the filming with the green screen and got it how we wanted, we had to edit the footage together. What we wanted to do was have the main protagonist be on the screen four times at once holding up cards that say Oh Me Oh My, he would appear on the left first, and then three more times to the right.

To do this we took the green screen footage of the protagonist (Jacob) holding the card on the left, we cropped the green screen footage around Jacob to reduce the amount of shadows around, we then put this on top of a background that we had already filmed and saved it.

We opened this up in another project, this makes the green screen clip one shot. We then put the footage of Jacob standing slightly to the right on top of this clip, we repeated this process two more times until we had Jacob in the shot four times holding the cards, lip syncing the lyrics.

I think the outcome was mostly positive, we got Jacob in the shot four times lip syncing the lyrics. There were a few problems with the quality of the shot though, we didn't think it was that clear and looks slightly distorted. We don't think it was a problem with our work, we just think it was because we were limited with the amount of technology we had to make it look professional.

Lighting Experiment

In our production piece we use green screen, we decided to experiment by using the green screen and different lighting. We did this because when putting the video footage onto green screen the quality wasn't good, this was because the lighting we had on Jacob was causing shadows to appear on the green screen. We filmed it again experimenting with the amount of light and where the lights were positioned, this is a video of the different lighting experiments we tried.



We wanted to use the green screen for a shot in the in the video where the main protagonist (Jacob) would be on the screen four times at once and then walk off the screen from the right to the left, he would appear on the left hand side and would appear again slightly to the right until he is on the screen four times. He will be holding up a card each time he appears on the screen with the words Oh Me Oh My and lip syncing the lyrics at the same time.

We experimented with the placements of the lighting so we could reduce the amount of shadows on the green screen, we had a few problems when doing this. Due to Jacob having to walk a long from the right to the left of the screen we were getting a lot of shadows, we experimented to see how we would get the least amount of shadows. We couldn't have too much lighting Jacob so we had to get the right amount, we changed the position of the lamps and changed the amount of light coming out of them. In the experiment video you can see sometimes Jacob goes slightly transparent and at times there are more shadows than others. We experimented until we got the right amount of lighting to use in our production.

Another reason why we were getting shadows was because of the green screen itself, because it was wrinkled all the shadows showed up clearly. We found it hard trying to keep it straight and we couldn't get rid of all the wrinkles, one way we could reduce the amount was by editing. We could crop the green screen footage when we put it on top of another piece of footage, we cropped everything around Jacob to reduce the amount of shadows. This gave our shot a more professional feel, using the cropping tool also made it easier to fit him on the screen four times.

Digipak Idea

This is our design for our digipak, every side of the digipak is going to be a photo from the scenes in the video. We are also using the most popular font style from the survey on the digipak, we have not yet thought of an album title but when we have we will put it on te final digipak design.

  

Filming

Everyone in the group was here last friday so we were able to get some of our filming done, we filmed the scene with the homeless man on the bench in the park. We should now have all the footage we need for one of the verses in the song, but we may have a problem with continuity in our video. When we first started filming outside there was still some snow on the roads and the street, and when we filmed on friday there was a lot less snow. We wanted to make it look like it was all on different days by changing the clothing which Jacob was wearing, but the snow could make it look like a continuity error. We are going to leave it for but theres a chance we may have to film some of the scenes again.

Issues with filming

We have been having some issues with filming, we have not been able to stick to our filming schedule. On the days we were supposed to film people in the group have either been ill, had interviews or been on school trips. Another issue is the weather, because it has snowed everything is iced over which could be a hazard when filming. It is also not the right weather that we want to film, so we might have until the snow has gone. Myself, Jacob and Tori should all be here on Thursday and Friday so we have planned to film then.

Audience Research - Font Styles

We have been looking at different fonts to use for our digipacks, we thought it would be a good idea to get some feedback from our target audience. We chose four fonts which we thought would look good and asked students around the college which one they liked the best, these are the four fonts we decided to use:

These were the results:

1. Reklame - 15

2. Capture It - 7

3. Impact Label - 2

4. Seans Other Hand - 1



Filming Delay

We are currently behind on our filming schedule, last week I was ill and couldn't make it into college. The shot what we were supposed to film last week, I was supposed to be in it so we got no filming done. Whilst I was away the group started looking at digipacks and the poster and have narrowed down the choices for which one we will use, I just need to give my opinion so we all decide as a group which is the best one to use.

Beginning Our Production

All of our planning is now done and we have began our filming, we have filmed Jacob holding up the Oh Me Oh My signs in front of green screen for one end shot of the video. It was quite difficult because we had to film shot making sure we could fit him in the shot another four times using final cut, we filmed the shot a number of times so we could use the best take to put in the video. We have also filmed some of the other stop frame animation shots for the chorus, we are using stop frame animation a number of times in the video to spell out Oh Me Oh My. We have tried spelling it out in a variety of ways and we are discussing other ways we could do it.

Risk Assessment

We are not doing anything which would be counted as dangerous when filming our piece, we have a few normal risks which you would come across when filming anything. We will be using green screen for some of our filming so we will have a lot of wires from the lights trailing along the floor so we have to make sure no one will trip over them. There will be some filming done outside so we have to look out for cars etc, also one shot will be filmed next to a pond so we have to be careful and make sure no one falls in. There's a shot in the bedroom where the male in the video gets pushed onto a bed, we just have to make sure he is not pushed too hard because he could get hurt.

Storyboard

This is the storyboard for our video, it took us a while to get this finished because we tried to take timing into consideration. We thought about how long each shot will take and if it would fit with the music. We put a lot of effort into making sure each shot was in time with the correct part of the song so hopefully we wont have to make any changes when filming.

Mise en scene

In our video the main character will be Jacob, he is playing a teenager so he will be wearing his normal clothes, we want the video to look like its happening over a period of time so he will be wearing different clothes for most scenes. There is also a girl in the video, we have not decided who is going to play her yet but she will be wearing typical teenagers clothing as well.

There will be a scene in the video where Jacob walks by a homeless man in the park played by me, for this I will be wearing gloves and a wooly hat, and will be lying on a bench in a sleeping bag or a blanket. For this scene Jacob will walk by me and give me some money so we will need a few coins, we are also going to make a sign sayin I'm hungry or money for food on cardboard to have next to the bench and thats where Jacob will put the coin.

 

There are a few scenes where Jacob and the girl are doing things as a couple, such as walking the dog, so obvioulsy we will need a dog for that scene. There is also a scene where they are feeding ducks, so we will need to find a pond with ducks in it.

For the choruses we are using stop frame animation, we are using a number of ways to spell out the title of the song Oh Me Oh My. One of them we are going to use pens and pencils to spell it out so we are going to need a lot of stationary.